Discover Trends
We surface rapidly growing trends before they take off.
Protein Shake
Protein Shake is a well established nutrition category focused on convenient, protein rich beverages and powders used to support muscle r...
Mullein Tea
Mullein Tea is an herbal product made from the leaves of the mullein plant and has gained attention as a traditional remedy for respirato...
Pistachio Ice Cream
Pistachio Ice Cream is a longstanding dessert flavor that remains popular globally, with renewed interest driven by premiumization, artis...
Freeze Dried Dog Food
Freeze dried dog food is a pet nutrition trend that emphasizes shelf stable, lightweight, minimally processed protein based diets. It oft...
Irish Butter
Irish Butter is a recognized premium dairy product category centered on butter produced in Ireland, famed for creaminess and grass fed mi...
Shaoxing Wine
Shaoxing Wine is a traditional Chinese rice wine from Shaoxing, Zhejiang, widely used in Chinese cuisine and increasingly featured in glo...
BBQ Potato Chips
BBQ Potato Chips are a widely recognized snack flavor category featuring smoky, tangy barbecue profiles. They are produced by major snack...
Pickl
Pickl is a consumer brand expanding a Dubai born American style burger concept internationally, with recent activity in the UAE, Bahrain,...
Kidney Tea
Kidney Tea is a wellness topic centered on herbal teas marketed to support kidney health, detoxification, and urinary tract comfort. It e...
Green Cardamom
Green Cardamom is a, longstanding spice that has seen renewed global interest driven by health conscious cooking, premiumization of spice...
Arabica
Arabica refers to Coffea arabica, the primary coffee species responsible for a large share of the world's premium coffee production. It i...
Bibigo
Bibigo is a Korean food brand by CJ Group known for its dumplings, mandu, sauces, and ready to eat meals, representing the global rise of...
Plant Protein
Plant protein refers to protein sources derived from plants rather than animals, driven by sustainability, health, and ethical concerns. ...
Short Stack
Rapeseed Oil
Rapeseed oil is a widely used edible oil derived from rapeseed (canola). It is a major agricultural commodity with global production conc...
Cruffin
Cruffin is a pastry hybrid combining a croissant and a muffin, popularized by high end bakeries and trend driven eateries. It represents ...
Monk Fruit Sweetener
Monk fruit sweetener is a natural, zero calorie sugar substitute derived from monk fruit. It has gained traction as a keto and low carb a...
Healthy Crunch
Healthy Crunch is a snack brand/category focusing on crunchy, better for you snacks (e.g., granola bars, seed butters, crispy squares) th...
Asian Flavors
Asian Flavors is a, ongoing trend in global cuisine and food product development, encompassing traditional and modernized flavors from Ea...
Jelly
Jelly is a classic gel dessert and sweet snack that periodically resurfaces in popular culture and food trends, driven by nostalgia, play...
Sesame Milk
Sesame Milk is a plant based dairy alternative made from sesame seeds, emerging in the vegan and allergen conscious beverage space as a t...
Magic Mushroom Chocolate
Magic Mushroom Chocolate is a trend that blends psilocybin containing mushrooms with chocolate products, reflecting growing consumer inte...
Bee Bread
Bee bread is a natural bee product formed when forager bees mix pollen with nectar or honey and saliva, fermenting it inside the hive to ...
Organ Meat
Organ meat, also known as offal, is experiencing renewed consumer interest as part of the broader nose to tail culinary movement and sust...
Slushy Machine
Slushy Machine refers to beverage machines that create crushed ice slush drinks, widely used in foodservice, cafes, and home entertainmen...
Better Bagel
The Better Bagel trend centers on BetterBrand's The Better Bagel and its ecosystem of low carb, high protein bagel options that gained on...
Girl Dinner
Girl Dinner is a social media trend where individuals, typically women, assemble and post small, varied plates for a single meal, emphasi...
Tofu Skin
Tofu Skin, also known as yuba, is a and established soy based ingredient and product category made from soy milk skin that forms a delica...
Beef Birria
Beef Birria is a traditional Mexican stew of beef in a rich, reddish consommé, widely popularized internationally as birria tacos and re...