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We surface rapidly growing trends before they take off.

170%
(5y)
31%
(1y)
20%
(3mo)

Wearable breast pumps are portable, hands free devices designed to express milk while worn inside a bra, enabling discreet pumping and in...

TheraFace

6,600 vol/mo
169%
(5y)
74%
(1y)
-18%
(3mo)

TheraFace is a at home facial wellness device ecosystem by Therabody, including TheraFace PRO, TheraFace Mask, and related attachments an...

Abdominal X-Ray

6,600 vol/mo
166%
(5y)
67%
(1y)
17%
(3mo)

Abdominal X Ray is a radiographic imaging modality used to visualize the abdomen, primarily to assess bowel gas patterns, perforation, ob...

Carnivore Diet

246,000 vol/mo
165%
(5y)
-46%
(1y)
22%
(3mo)

The Carnivore Diet is a dietary trend that emphasizes consuming only animal products, excluding plant based foods, and has gained visibil...

Smart Ring

246,000 vol/mo
165%
(5y)
101%
(1y)
43%
(3mo)

Smart rings are compact wearable devices worn on the finger that track health metrics, activity, sleep, and increasingly offer features l...

Hiyo

22,200 vol/mo
163%
(5y)
28%
(1y)
96%
(3mo)

Hiyo is a consumer beverage brand offering non alcoholic functional seltzers and tonics, with media and investor interest in recent years.

Eight Sleep

201,000 vol/mo
161%
(5y)
-13%
(1y)
2%
(3mo)

Eight Sleep is a company that offers a smart temperature regulated mattress system and related sleep tech products aimed at optimizing sl...

Sea Moss Gummies

18,100 vol/mo
161%
(5y)
44%
(1y)
20%
(3mo)

Sea Moss Gummies are edible supplements that feature sea moss (Irish moss) as a primary ingredient, marketed for minerals like iodine, po...

Breathing Trainer

1,900 vol/mo
160%
(5y)
-5%
(1y)
19%
(3mo)

Breathing trainer refers to devices and apps designed to guide, measure, and optimize breathwork for health, performance, and wellness. T...

159%
(5y)
108%
(1y)
105%
(3mo)

Natural Strains refers to a renewed emphasis on authentic, non modified cannabis strains and landrace genetics, along with a growing cons...

Green Noise

60,500 vol/mo
159%
(5y)
11%
(1y)
6%
(3mo)

Green Noise is a recognized color noise concept in audio and wellness applications, describing a specific spectrum of ambient sound used ...

Postbiotics

8,100 vol/mo
158%
(5y)
111%
(1y)
18%
(3mo)

Postbiotics are non viable microbial derived metabolites, components, or cell wall fragments used to confer health benefits in foods, sup...

Magnesium Oil

40,500 vol/mo
157%
(5y)
-2%
(1y)
18%
(3mo)

Magnesium oil refers to topical magnesium chloride solutions used for transdermal absorption, marketed for muscle relaxation, pain relief...

Briotech

3,600 vol/mo
157%
(5y)
30%
(1y)
30%
(3mo)

Briotech is a company specializing in pure hypochlorous acid (HOCl) formulations for disinfection, skincare, and sanitation, and the topi...

Perimenopause

301,000 vol/mo
157%
(5y)
54%
(1y)
16%
(3mo)

Perimenopause is a and established phase preceding menopause, characterized by hormonal fluctuations that cause symptoms such as hot flas...

Zero App

1,000 vol/mo
156%
(5y)
251%
(1y)
40%
(3mo)

Zero App is a intermittent fasting application designed to help users track fasting periods, plan meals, and optimize health through time...

Biomedicines

390 vol/mo
156%
(5y)
67%
(1y)
104%
(3mo)

Biomedicines refers to a modern biopharmaceutical paradigm focusing on rapid, data driven discovery and development of biologic medicines...

PSIF

1,300 vol/mo
155%
(5y)
31%
(1y)
1%
(3mo)

PSIF is a acronym with multiple established meanings, including Public Sector Improvement Framework and Public Service Innovation Fund, w...

Hormone Tea

590 vol/mo
154%
(5y)
27%
(1y)
28%
(3mo)

Hormone Tea refers to herbal blends marketed to support hormonal balance, often targeting menstrual health, menopause symptoms, and stres...

154%
(5y)
14%
(1y)
23%
(3mo)

Portable Water Flosser is a consumer dental care device designed to remove plaque and debris between teeth using a pulsating water stream...

Seeq Protein

18,100 vol/mo
153%
(5y)
-23%
(1y)
42%
(3mo)

Seeq Protein is a brand of clear whey protein powder marketed as a zero lactose, low calorie, fruit flavored protein option that pours li...

Sleep Bonnet

5,400 vol/mo
153%
(5y)
19%
(1y)
34%
(3mo)

Sleep bonnets are fabric caps, typically satin or silk, worn at night to protect hair from friction, moisture loss, and breakage; they ha...

Caffeine Gummies

2,900 vol/mo
152%
(5y)
35%
(1y)
39%
(3mo)

Caffeine Gummies are edible candy like products infused with caffeine, positioned as a convenient energy boosting snack alternative to dr...

Creatine Supplement

165,000 vol/mo
152%
(5y)
128%
(1y)
54%
(3mo)

Creatine supplementation remains one of the most researched and widely used ergogenic aids for athletic performance, muscle mass, and rec...

Ashwagandha Drink

1,900 vol/mo
150%
(5y)
17%
(1y)
42%
(3mo)

Ashwagandha drink is an emerging beverage category that blends the adaptogenic herb ashwagandha with various flavor profiles to offer str...

Mindful Work

260 vol/mo
150%
(5y)
35%
(1y)
18%
(3mo)

Mindful Work refers to integrating mindfulness practices into the workplace to improve focus, well being, collaboration, and productivity...

Wegovy

550,000 vol/mo
149%
(5y)
21%
(1y)
99%
(3mo)

Wegovy is a brand name obesity and weight management medication (semaglutide) from Novo Nordisk that has become a prominent topic due to ...

149%
(5y)
7%
(1y)
44%
(3mo)

Probiotic Bites are probiotic infused snack bites and gummies marketed as convenient on the go foods that promote gut health, with multip...

Sleep Patches

5,400 vol/mo
148%
(5y)
29%
(1y)
18%
(3mo)

Sleep Patches are a trend focusing on transdermal delivery systems for sleep aids (such as melatonin or herbal formulations), providing a...

Ibogaine

135,000 vol/mo
148%
(5y)
56%
(1y)
-24%
(3mo)

Ibogaine is a psychoactive alkaloid sourced from the iboga plant, studied for potential anti addictive properties and used in some treatm...