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Discover Trends in Hair Care

We surface rapidly growing trends in Hair Care before they take off.

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(5y)
120%
(1y)
23%
(3mo)

Cashmere shampoo is a product category centered on specialized cleansing and care products for cashmere and other delicate fibers (e.g., ...

Keratin Gel

480 vol/mo
9999%+
(5y)
118%
(1y)
-7%
(3mo)

Keratin Gel is a trending beauty/hair care product category centered on gel formulations delivering keratin proteins to hair for smoothin...

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(5y)
108%
(1y)
4%
(3mo)

Yaki Straight Wig refers to a straight textured wig commonly associated with a high gloss, smooth finish resembling yaki hair. It is a wi...

Tsubaki Oil

1,000 vol/mo
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(5y)
79%
(1y)
45%
(3mo)

Tsubaki Oil refers to camellia oil used in cosmetics and hair care, historically revered in Japan and increasingly marketed globally for ...

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(5y)
-74%
(1y)
1%
(3mo)

Hair Identifier Spray is a consumer product marketed to reveal peach fuzz or fine facial/body hair under illumination, often used to enha...

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(5y)
9999%+
(1y)
-10%
(3mo)

The Ionic Thermal Brush is a hair styling tool that combines heated brushing with ion technology to reduce frizz, speed up styling, and i...

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Folding Hair Dryer is a product category focused on compact, collapsible hair dryers designed for travel, enabling easy packing and porta...

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Boho Tribal Braids is a recognizable hairstyles trend that combines bohemian inspired loose, textured braids with traditional tribal brai...

Oqhair

4,400 vol/mo
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(5y)
9999%+
(1y)
39%
(3mo)

OQHAIR is a online brand that sells wigs and hair extensions, gaining traction in the beauty and hair consumer market through direct to c...

Eco Styling Gel

12,100 vol/mo
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(5y)
9999%+
(1y)
23%
(3mo)

Eco Styling Gel is a trend focused on hair styling gels formulated with natural, sustainable ingredients and eco friendly packaging, appe...

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Aphogee 2 Minute Reconstructor is a protein based hair treatment designed to repair and rebuild damaged hair cuticles. It gained visibili...

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(3mo)

OSIS Schwarzkopf refers to the OSIS+ line of professional hair styling products from Schwarzkopf Professional, a brand within Henkel. The...

Anti-frizz Spray

3,600 vol/mo
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(5y)
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(1y)
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(3mo)

Anti frizz spray is a haircare product designed to reduce frizz and flyaways, providing a smoother, more manageable finish, especially in...

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(1y)
122%
(3mo)

Portable hair straighteners are compact, travel friendly flat irons designed for on the go styling. They offer smaller plates, lower powe...

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(1y)
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(3mo)

Negative Ion Brush is a consumer hair care device marketed to emit negative ions during brushing to reduce frizz, increase shine, and min...

S Curl Texturizer

4,400 vol/mo
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(5y)
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(1y)
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(3mo)

S Curl Texturizer is a hair care product line designed to texturize tightly curled hair to unlock looser, more manageable curl patterns w...

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(3mo)

Scandinavian Biolabs is a biotechnology company focused on peptide based hair growth products and scalp health, leveraging Scandinavian r...

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Hyaluronic Acid Scalp Serum is a skincare inspired hair care product designed to hydrate the scalp and support scalp health by delivering...