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We surface rapidly growing trends in lifestyle before they take off.

Primal Queen

165,000 vol/mo
9999%+
(5y)
117%
(1y)
19%
(3mo)

Primal Queen is a women's wellness brand that markets beef organ superfood supplements designed to support energy, mood, and hormonal bal...

Remento

18,100 vol/mo
9999%+
(5y)
53%
(1y)
-20%
(3mo)

Remento is a memory preservation platform that turns recorded family stories into written narratives and physical keepsake books, leverag...

Nanoplastics

1,900 vol/mo
9999%+
(5y)
84%
(1y)
58%
(3mo)

Nanoplastics are extremely small plastic particles (typically <1000 nanometers) that originate from the fragmentation of larger plastics ...

Dog Dental Powder

5,400 vol/mo
9999%+
(5y)
231%
(1y)
125%
(3mo)

Dog Dental Powder is a pet care product category designed to support oral hygiene in dogs by reducing plaque and freshening breath throug...

Moonkie

3,600 vol/mo
7835%
(5y)
137%
(1y)
2%
(3mo)

Moonkie is a baby brand focused on silicone based feeding, teething, and related baby essentials, with global marketing and recent produc...

Rascals Diapers

27,100 vol/mo
5459%
(5y)
195%
(1y)
39%
(3mo)

Jumpspeak

9,900 vol/mo
4788%
(5y)
38%
(1y)
-38%
(3mo)

Jumpspeak is a AI powered language learning app focused on speaking practice and real time speech feedback, attracting both user adoption...

Looks Maxing

14,800 vol/mo
4248%
(5y)
680%
(1y)
77%
(3mo)

Looks maxing is a social trend focused on optimizing physical appearance through a combination of grooming, nutrition, fitness, skincare ...

Geek Bar

550,000 vol/mo
4065%
(5y)
-22%
(1y)
28%
(3mo)

Geek Bar is a disposable vape brand from Shenzhen Geekvape Technology Co., Ltd, notable for high puff devices such as Pulse 15K/25K and w...

Koala Eco

8,100 vol/mo
2933%
(5y)
336%
(1y)
144%
(3mo)

Koala Eco is a brand known for its eco friendly cleaning and household products, focusing on sustainable, low waste, and non toxic formul...

2421%
(5y)
819%
(1y)
16%
(3mo)

Climate Risk Management is the practice of identifying, assessing, and mitigating risks related to climate change for organizations, incl...

Nextorch

2,400 vol/mo
2326%
(5y)
79%
(1y)
62%
(3mo)

Nextorch is a brand known for producing tactical and high performance flashlights and related illumination gear.

Runna

18,100 vol/mo
2081%
(5y)
141%
(1y)
13%
(3mo)

Runna is a UK based running coaching app that was acquired by Strava in 2025, expanding Strava’s ecosystem with AI assisted, coach desi...

Anti-colic

880 vol/mo
1963%
(5y)
780%
(1y)
1013%
(3mo)

Anti colic refers to products and strategies designed to reduce infant colic, most notably anti colic baby bottles that minimize air inge...

Looksmaxing

110,000 vol/mo
1933%
(5y)
684%
(1y)
84%
(3mo)

WeRide

9,900 vol/mo
1929%
(5y)
79%
(1y)
-16%
(3mo)

WeRide is a Chinese autonomous driving technology company focused on developing self driving software and systems for mobility services, ...

Dog Food Maker

480 vol/mo
1802%
(5y)
3237%
(1y)
2324%
(3mo)

The Dog Food Maker trend centers on countertop devices and ecosystems enabling pet owners to prepare fresh, human grade or custom formula...

Learna

2,900 vol/mo
1792%
(5y)
358%
(1y)
7%
(3mo)

Learna is an active set of education technology initiatives and platforms spanning microlearning apps, online medical education, and prof...

Era Future

10 vol/mo
1780%
(5y)
178%
(1y)
19%
(3mo)
1627%
(5y)
1133%
(1y)
46%
(3mo)

Digital Sustainability refers to integrating environmental responsibility into digital technologies and digital operations, improving ene...

OpenArt

40,500 vol/mo
1580%
(5y)
300%
(1y)
55%
(3mo)

OpenArt is a platform focused on AI generated art, creating a marketplace and tooling for creators to mint, showcase, and sell AI assiste...

1501%
(5y)
738%
(1y)
0%
(3mo)

Immigrant Integration refers to processes, policies, and practices that help immigrants and refugees participate fully in the social, eco...

1322%
(5y)
102%
(1y)
361%
(3mo)

Dog Seat Extender is a car accessory designed to provide an extended seating area for dogs, improving safety and comfort by preventing fa...

1186%
(5y)
92%
(1y)
815%
(3mo)

Compression packing cubes are travel organizers that compress clothing using multi layered zippers and airtight like seals to reduce lugg...

Roame Travel

14,800 vol/mo
1134%
(5y)
3%
(1y)
-29%
(3mo)

Roame Travel is a award flight search and travel planning platform that aggregates loyalty program data to help travelers find and book a...

Coastfire

9,900 vol/mo
1125%
(5y)
55%
(1y)
4%
(3mo)

Coastfire is a FIRE (Financial Independence, Retire Early) variant where individuals accumulate enough savings early enough to let their ...

Owala

1,220,000 vol/mo
1086%
(5y)
27%
(1y)
-23%
(3mo)

Rebelstork

33,100 vol/mo
1074%
(5y)
-54%
(1y)
-14%
(3mo)

REBEL (formerly Rebelstork) is a company that began as a baby gear returns recommerce marketplace and rebranded in 2025 to expand into ho...

Junk Journaling

33,100 vol/mo
986%
(5y)
71%
(1y)
-21%
(3mo)

Junk journaling is a creative practice that uses found papers, ephemera, fabric scraps, and other everyday materials to design and fill p...

Experience API

3,600 vol/mo
959%
(5y)
1342%
(1y)
44%
(3mo)

Experience API (xAPI) is a learning technology standard that enables the capture and exchange of detailed, reliable learning experiences ...

938%
(5y)
38%
(1y)
19%
(3mo)

Colostrum Collector refers to devices and systems used to collect and manage colostrum, the first milk produced after birth, for dairy fa...

AI Boyfriend

22,200 vol/mo
900%
(5y)
163%
(1y)
21%
(3mo)

AI Boyfriend is the development of AI powered virtual companions designed to simulate romantic relationships, offering personalized conve...

Relate App

50 vol/mo
863%
(5y)
268%
(1y)
-40%
(3mo)

Relate App is a, multiple brand name in the app ecosystem, including relationship/mental health apps and a B2B CRM platform; in practice,...

Eco-Worthy

9,900 vol/mo
854%
(5y)
225%
(1y)
437%
(3mo)

Eco Worthy is a battery and solar energy brand known for affordable LiFePO4 and solar panel kits used in off grid and renewable energy se...

818%
(5y)
668%
(1y)
1134%
(3mo)

Pillow Travel Bag is a, recognizable travel accessory concept that combines a pillow carrying solution with a bag, enabling users to prot...

Ebike Bag

720 vol/mo
808%
(5y)
624%
(1y)
1263%
(3mo)

Ebike bag refers to a category of bags and panniers optimized for electric bikes, featuring secure mounting, weather resistance, and stor...

804%
(5y)
467%
(1y)
11%
(3mo)

Sustainable Transport is a, established trend focused on reducing environmental impact in transportation through electric mobility, alter...

AI Quiz

1,000 vol/mo
802%
(5y)
130%
(1y)
21%
(3mo)

PetSnowy

3,600 vol/mo
751%
(5y)
34%
(1y)
23%
(3mo)
750%
(5y)
896%
(1y)
20%
(3mo)

Digital coaching refers to coaching services delivered via digital platforms using video, messaging, AI assistants, and online curricula ...

Bassdash

2,900 vol/mo
743%
(5y)
250%
(1y)
332%
(3mo)

Bassdash is a fishing apparel and gear brand with an online store and a presence in US/Canada markets, offering apparel, bags, vests, lur...

Spot & Tango

3,600 vol/mo
739%
(5y)
255%
(1y)
52%
(3mo)

Spot & Tango is a direct to consumer children's clothing brand known for modern, easy care basics and size inclusive kids apparel.

Tofu Cat Litter

8,100 vol/mo
723%
(5y)
64%
(1y)
154%
(3mo)

Tofu Cat Litter is a, growing niche in pet care featuring litter made from tofu by products and plant fibers, marketed for sustainability...

710%
(5y)
621%
(1y)
153%
(3mo)

Travel Eye Mask is a recognized product category and trend focusing on lightweight, comfortable sleep aids designed for use during travel...

Partiful

165,000 vol/mo
706%
(5y)
85%
(1y)
16%
(3mo)

Partiful is a platform that enables users to create, promote, and manage private or public events with RSVP tracking, guest lists, and sh...

700%
(5y)
475%
(1y)
-19%
(3mo)

Bachelor of Commerce is a widely offered undergraduate degree focused on business, economics, accounting, and related professional skills...

Curipod

90,500 vol/mo
686%
(5y)
57%
(1y)
107%
(3mo)

Curipod is an education technology platform that enables teachers to create interactive, AI assisted presentations and collaborative less...

673%
(5y)
2127%
(1y)
2%
(3mo)

Dating Photographer refers to professional photographers who specialize in creating dating profile photos and visual narratives tailored ...

Glasp

1,900 vol/mo
671%
(5y)
761%
(1y)
-59%
(3mo)

Glasp is a time social bookmarking and annotation platform that enables users to highlight, annotate, and share web pages and knowledge a...

664%
(5y)
64%
(1y)
25%
(3mo)

Other People's Time (OPT) is a business concept and trend where individuals or firms leverage the time and labor of others to increase pr...

ESG Software

320 vol/mo
645%
(5y)
866%
(1y)
51%
(3mo)

ESG Software refers to cloud based platforms that help organizations collect, manage, report, and verify environmental, social, and gover...

Microcredential

3,600 vol/mo
637%
(5y)
57%
(1y)
19%
(3mo)

Knowt

165,000 vol/mo
611%
(5y)
6%
(1y)
116%
(3mo)

Knowt is an AI powered study note and flashcard platform that automatically converts user notes into spaced repetition flashcards to enha...

599%
(5y)
307%
(1y)
1032%
(3mo)

Foldable travel bags are gaining attention as versatile, space saving luggage options that expand when needed and compress for efficient ...

TikTok Course

110 vol/mo
589%
(5y)
813%
(1y)
-19%
(3mo)

TikTok Course refers to structured educational offerings that teach users how to create, optimize, and monetize content on TikTok, includ...

Petfolk

9,900 vol/mo
583%
(5y)
40%
(1y)
8%
(3mo)

Petfolk is a veterinary care provider built around a modern, tech forward model that combines de novo clinics with 24/7 virtual care and ...

553%
(5y)
742%
(1y)
32%
(3mo)

Business Tourism refers to travel activities undertaken for work related purposes, including meetings, conferences, incentives, and corpo...

553%
(5y)
637%
(1y)
31%
(3mo)

A community platform is a software category that enables organizations to build, manage, and scale online communities through features li...

ELSA Speak

6,600 vol/mo
553%
(5y)
221%
(1y)
32%
(3mo)

ELSA Speak is an AI powered English pronunciation coaching app that analyzes speech to provide real time feedback and personalized practi...

Polarsteps

4,400 vol/mo
535%
(5y)
252%
(1y)
29%
(3mo)

Polarsteps is a travel journal and itinerary app that helps users automatically track trips, log places visited, and share travel memorie...