Discover Trends in Social Media
We surface rapidly growing trends in Social Media before they take off.
Social Fever
Social Fever is a multi context phenomenon referring to heightened social driven engagement and phenomena around online communities, infl...
Looks Maxing
Looks maxing is a social trend focused on optimizing physical appearance through a combination of grooming, nutrition, fitness, skincare ...
Bluesky
Bluesky is a decentralized social networking initiative and protocol project aimed at enabling scalable, interoperable social apps throug...
Partiful
Partiful is a platform that enables users to create, promote, and manage private or public events with RSVP tracking, guest lists, and sh...
Lemon8
Lemon8 is a visual social media platform developed by ByteDance that emphasizes image and video content for lifestyle, fashion, beauty, a...
Farcaster
Farcaster is a decentralized social protocol designed to give users control over their identity, posts, and connections, differentiating ...
Xiaohongshu
Xiaohongshu (Little Red Book) is a leading Chinese social commerce platform combining user generated product reviews, lifestyle content, ...
Digital Coaching
Digital coaching refers to coaching services delivered via digital platforms using video, messaging, AI assistants, and online curricula ...
Community Platform
A community platform is a software category that enables organizations to build, manage, and scale online communities through features li...
Short Form Video
Short form video refers to concise, easily consumable video content typically under 60 seconds, popularized by platforms like TikTok, Ins...
Social Software
Social software encompasses platforms and applications that enable people to connect, communicate, collaborate, share content, and build ...
Travel Influencer
Travel Influencer is a, established niche where creators document and monetize travel experiences, partnering with brands, destinations, ...
Other Peoples Time
Other People's Time (OPT) is a business concept and trend where individuals or firms leverage the time and labor of others to increase pr...
Hipper
Hipper is a historically rooted term referring to the German Admiral Franz von Hipper and naval vessels named Admiral Hipper. In contempo...
Collab House
Collab House refers to a class of living and working spaces where content creators, influencers, and teams collaborate under one roof to ...
Number 5 Balloon
Number 5 Balloon refers to the ubiquitous celebration prop of a foil or latex balloon shaped as the numeral 5, widely used in birthday, a...
Link in Profile
Link in Profile refers to the practice of placing a clickable URL in a social media profile bio to centralize access to content, products...
Multiple Careers
Multiple Careers describes the growing pattern of individuals maintaining or transitioning between two or more career tracks, creating po...
Invited Clubs
Invited Clubs is a network of private golf and country clubs formed from the ClubCorp ecosystem, rebranding and expanding access through ...
Reel You
Reel You is a topic representing platforms and brands focused on personal storytelling through short form video or photo reels, including...
LinkedIn Followers
LinkedIn Followers refers to the growth and optimization of a personal or company LinkedIn audience, driven by content strategy, engageme...
Greator
Greator is a German personal development brand offering seminars, coaching, books, and motivational events to help individuals achieve pe...
Silonn
Silonn is a consumer electronics brand known for compact countertop ice makers and small home appliances, widely sold on e commerce platf...
Telegram Channel
Telegram Channel is a and established feature of the Telegram messaging platform, used by individuals, brands, media outlets, and communi...
Totwoo
Totwoo is a smart jewelry brand that combines fashion accessories with technology, notably enabling NFC/Bluetooth based interactions and ...
Zigazoo
Zigazoo is a kid focused educational video app that enables children to create and share short videos answering prompts, emphasizing safe...
Elpha
Elpha is a, established women in tech professional network and community platform that facilitates networking, mentorship, and career foc...
HelloTalk
HelloTalk is a language exchange social app that connects users to practice languages with native speakers through text, voice, and video...
Grow Group
Grow Group is a set of entities across various domains (organizational development and training firms, cannabis focused biotech groups, a...
Implicit Stereotype
Implicit stereotype refers to automatic, unconscious associations that influence judgments and actions, often studied within implicit bia...
Band App
Band App is a group focused social networking and communication platform designed for organizations, communities, and clubs to organize m...
We Hype
Wehype is a gaming creator marketing platform and agency that connects game studios with content creators (streamers and YouTubers) to ru...
Ko-fi
Ko fi is a creator monetization platform that enables fans to support creators through one time donations or recurring memberships, often...
Screen Time
Screen Time is a, long standing topic focused on digital well being, parental controls, device usage monitoring, and balancing technology...
Bear App
Bear App is a note taking application known for its clean, markdown based workflow and cross device syncing, popular among writers and re...
Reel
Reel refers to short form video content, most prominently Instagram Reels, a feature within Meta's Instagram platform that enables users ...
Btween
Btween is a fashion brand focused on inclusive, adjustable, modest clothing designed for a broad range of body types and sizes.
Sonder
Sonder is a hospitality company that operates curated, tech enabled furnished apartments for long and short term stays, positioning itse...
Social Media
Social media refers to online platforms that enable user generated content, real time communication, community building, and broad conten...
Reddit is a well established social media and community platform that enables user generated content, discussions, and communities (subre...
Legit Check
Legit Check refers to the practice of verifying the authenticity of items, especially sneakers and luxury goods, using specialized servic...
Peanut App
Peanut App is a social networking platform designed to help moms connect, share experiences, and build supportive communities around pare...
Redditor
Redditor refers to a user of Reddit, the large online discussion platform. The trend centers on growing engagement, anonymity, community ...
Locket
Locket is a photo widget app that displays a rotating feed of personal images on a user’s home screen, reflecting a trend toward person...
Clapper
Clapper is a social media platform that emphasizes short form video content and creator driven posting, branded as an alternative to more...
Rotation
Rotation is gaining attention as a fundamental concept across engineering, robotics, computer graphics, and manufacturing, highlighted by...
Yellow Ribbon
Yellow Ribbon is a long standing symbol and campaign used to show support for military service members and veterans, encompassing awarene...
Womt
Caste
Caste is a long standing social hierarchy and identity marker that continues to influence social, economic, and political behavior in par...
Facebook Groups
Facebook Groups are a longstanding, real platform feature enabling community building, discussion, and collaboration around shared intere...
Yolly
YOLLY refers to a brand and product line focused on natural bamboo fiber straws and tableware, marketed as compostable and eco friendly, ...
US Flag
The US Flag trend reflects heightened interest in national identity, civic symbolism, and patriotic displays, often spurred by holidays, ...
Transmasc
Transmasc is a and established term referring to individuals who identify as transgender and predominantly identify with a masculine gend...
Scammer
Scammer refers to individuals or groups engaged in fraudulent deceit, with increasing attention on online scams, fraud prevention tools, ...
Reply Guy
Reply Guy is a social media phenomenon where individuals craft highly reactive, often witty or confrontational replies to posts, comments...
Birthday Decorations
Birthday decorations encompass a wide range of festive items, themes, and kits used to adorn spaces for birthday celebrations, spanning b...
Transwomen
Transwomen refers to transgender women, i.e., individuals assigned male at birth who identify and live as women. The topic encompasses ad...
SssTiktok
Bio Link
Bio Link refers to the use of centralized link in bio landing pages to aggregate multiple URLs (websites, social profiles, stores, conten...
Awkward
Awkward is a teen comedy drama television series that aired on MTV from 2011 to 2016. It has persisted in popular culture through streami...
Air Horn
Air Horn: A real, historically used signaling device that has periodically resurfaced in trends related to sports, events, and novelty au...
Instagram is a social media platform owned by Meta Platforms where users share photos and videos, with growing emphasis on short form vid...
Quinceanera
Quinceañera is a traditional Latin American celebration marking a girl’s transition to womanhood, widely recognized and celebrated in ...
Feliz Cumpleaños
Feliz Cumpleaños is a ubiquitous Spanish language birthday greeting that reflects the cultural importance of celebrating birthdays in Sp...
Bridal Shower Decorations
Bridal Shower Decorations refers to the products, themes, and styling ideas used to decorate spaces for bridal showers, a life event cele...
Twitter is a global microblogging and social networking platform known for real time public conversations, short form posts, and an influ...
Shiti
Gab
Gab is a social networking platform known for its commitment to free speech and minimal content moderation, attracting users who seek an ...
Instagram Growth Strategy
Virtual Influencers
Virtual influencers are computer generated personas, hosted online as social media accounts or brand ambassadors, used for marketing, sto...
Glasp
Glasp is a time social bookmarking and annotation platform that enables users to highlight, annotate, and share web pages and knowledge a...
Influencers Club
Influencers Club refers to a growing ecosystem of creator networks and influencer marketing platforms that organize, scale, and optimize ...
Immigrant Integration
Immigrant Integration refers to processes, policies, and practices that help immigrants and refugees participate fully in the social, eco...
6AM City
6AM City is a local news startup that distributes city specific, morning curated newsletters and digital content aimed at delivering conc...
Crossposting
Crossposting is the practice of publishing content across multiple social platforms to maximize reach, engagement, and efficiency.
Musicozy
Musicozy is a brand and product family focused on sleep headphones integrated into eye masks or headbands, designed to play audio while b...
Noping
Noping refers to a category of latency optimizing tools and slang around avoiding online lag, particularly in gaming, characterized by se...
Lip Balm Phone Case
Lip Balm Phone Case is a product trend where smartphones integrate a lip balm or lip care product holder into the back of the case, allow...
Familywall
FamilyWall is a private family social and organizational platform that focuses on sharing updates, photos, calendars, and tasks within a ...
Ephemeral Content
Ephemeral content is content that disappears after a short period, such as 24 hours, creating urgency, authenticity, and frequent user en...
Afluencer
Afluencer is a influencer marketing platform that connects brands with social media creators, enabling collaboration, campaign management...
Pinterest Lens
Pinterest Lens is a visual search feature that lets users search for recommendations and products by snapping or uploading images, levera...
Parasocial Interaction
Parasocial Interaction is the one sided relationship that audiences form with media figures, celebrities, or online creators, increasingl...
Snipfeed
Snipfeed is a creator monetization and content aggregation platform that enables individuals to publish micro landing pages with links, c...
CanWe
CanWe is a brand and company name used in multiple contexts, including a Canadian cannabis producer CanWe Growers Inc. and a software/tra...
Partywoo
PartyWoo is a, established brand focused on party decorations, especially balloons and related decor. It operates via its own site and a ...
Underdays
Underdays is a underwear brand founded around breathable, comfortable everyday undergarments, notably using TENCEL Lyocell/Moisture wicki...
Party Pieces
Party Pieces is a brand and market category focused on party supplies and themed decor, spanning online retail and physical store presenc...
Getreal
GetReal is a world set of initiatives and brands focused on authenticity, real world evidence, or security against deepfakes and AI decep...
Instagram Caption Service
Instagram Caption Service is a service or product ecosystem that generates, optimizes, and packages captions for Instagram posts, often l...
Women’s Unemployment
Women’s unemployment refers to higher unemployment rates among women compared to men, driven by factors such as economic downturns, car...
Fizz Social
Fizz Social is a campus focused, privacy conscious social networking app that emphasizes authentic, anonymous style interaction within ve...
Vampr
Vampr is a musician focused social networking platform designed to help artists connect, collaborate, and build their music careers by pa...
Valence Community
Valence Community is a, web present organization focused on empowering Black professionals through mentorship, storytelling, and communit...
Tribe Platform
Tribe Platform is a, established concept and product category focused on building and managing online communities or social groups with f...