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Discover Trends in Food

We surface rapidly growing trends in Food before they take off.

Gruns

110,000 vol/mo
9999%+
(5y)
206%
(1y)
38%
(3mo)

GrĂ¼ns is a nutrition brand launched in 2023 that markets daily plant based gummies addressing nutrient gaps and gut health, with a growi...

Algae Cooking Oil

18,100 vol/mo
9999%+
(5y)
92%
(1y)
-19%
(3mo)

Algae Cooking Oil is a niche but recognized alternative cooking oil derived from algae. It is positioned as a sustainable, omega 3 rich o...

Hidock

1,900 vol/mo
9999%+
(5y)
112%
(1y)
15%
(3mo)

HiDock is a AI powered productivity ecosystem centered on AI assisted note taking, transcription, and collaboration hardware and software...

Daals

18,100 vol/mo
9999%+
(5y)
95%
(1y)
109%
(3mo)

Daals is a furniture brand focused on modern, stylish home furnishings with an emphasis on accessible design and customer centric experie...

Matcha Gummies

480 vol/mo
4960%
(5y)
206%
(1y)
301%
(3mo)

Matcha Gummies are a wellness oriented snack that blends green tea matcha with gummy candy to deliver caffeine, antioxidants, and a perce...

Wondercow

1,000 vol/mo
4889%
(5y)
9999%+
(1y)
134%
(3mo)

WonderCow is a consumer health brand focused on bovine colostrum based supplements, emphasizing whole colostrum, natural ingredients, and...

Turkish Pasta

8,100 vol/mo
4559%
(5y)
-22%
(1y)
13%
(3mo)

Turkish pasta refers to a viral preparation style inspired by Turkish flavors (notably featuring ground meat, yogurt, and spices) that ga...

Seasoning Bomb

1,000 vol/mo
1809%
(5y)
78%
(1y)
-4%
(3mo)

Seasoning Bomb refers to premixed, all in one seasoning blends marketed to simplify flavoring meals, with multiple brands offering 'bomb'...

873%
(5y)
851%
(1y)
115%
(3mo)

Sustainable Protein refers to a shift in how protein is produced, distributed, and consumed to reduce environmental impact, improve anima...

Swedish Candy

90,500 vol/mo
842%
(5y)
-7%
(1y)
-5%
(3mo)

Swedish Candy is a recognized topic focusing on Sweden's confectionery culture, brands, and consumer interest in locally produced sweets ...

604%
(5y)
5%
(1y)
21%
(3mo)

Cheese Buldak Ramen is a hybrid flavor trend combining the spicy Korean buldak (fire noodles) profile with cheese, creating a savory, dai...

552%
(5y)
-13%
(1y)
-2%
(3mo)

Chocolate Pistachio is a flavor trend combining rich chocolate with pistachio, used across ice creams, confections, and baked goods to cr...

Beef Tallow

201,000 vol/mo
529%
(5y)
3%
(1y)
11%
(3mo)

Beef tallow is experiencing renewed interest as a versatile fat used in cooking, traditional soap making, skincare, and certain artisanal...

Ryze Superfoods

27,100 vol/mo
517%
(5y)
17%
(1y)
26%
(3mo)

Ryze Superfoods is a niche consumer brand offering mushroom infused coffees and other superfood blends focused on wellness and energy, wi...

Frozen Kimbap

1,300 vol/mo
510%
(5y)
9999%+
(1y)
9999%+
(3mo)

Frozen Kimbap is a, previously observed trend where Korean rice rolls are marketed and sold in frozen form, often gaining attention in th...

Goodles

124,000,000 vol/mo
468%
(5y)
94%
(1y)
27%
(3mo)

Goodles is a modern pasta brand known for protein enriched macaroni and cheese with colorful shapes, positioned as a healthier, tastier a...

Malatang

74,000 vol/mo
445%
(5y)
55%
(1y)
-5%
(3mo)

Malatang is a popular Chinese street style hotpot dish featuring a customizable skewered selection cooked in a spicy mala broth, gaining ...

Date Bark

1,600 vol/mo
429%
(5y)
96%
(1y)
27%
(3mo)

Date Bark is a viral TikTok inspired snack trend where Medjool dates are flattened and layered with peanut butter, nuts, and melted choco...

Pistachio Butter

49,500 vol/mo
409%
(5y)
-28%
(1y)
-6%
(3mo)

Pistachio Butter is a edible product formed by grinding pistachios into a creamy spread. It has gained some niche adoption as a plant bas...

Graza Olive Oil

49,500 vol/mo
400%
(5y)
13%
(1y)
-13%
(3mo)

Graza Olive Oil is a consumer brand that gained attention for its innovative packaging and direct to consumer marketing, positioning oliv...

Carnivore Snax

40,500 vol/mo
398%
(5y)
119%
(1y)
43%
(3mo)

Carnivore Snax is a direct to consumer brand offering air dried, meat based snacks marketed to carnivore and keto diets; it has an active...

Tanghulu

74,000 vol/mo
379%
(5y)
-35%
(1y)
21%
(3mo)

Tanghulu is a traditional Chinese street snack featuring skewered fruit coated in hard candy syrup. In recent years it has gained broader...

Wildgrain

27,100 vol/mo
357%
(5y)
45%
(1y)
64%
(3mo)

Wildgrain is a subscription based service offering frozen, bake at home artisan bread, pasta, and pastries delivered to consumers, repres...

Beef Organs

3,600 vol/mo
352%
(5y)
54%
(1y)
52%
(3mo)

Beef organs (offal) have seen renewed interest in certain culinary and wellness circles, driven by appetite for nutrient dense foods, nos...

Tissue Bread

390 vol/mo
352%
(5y)
68%
(1y)
111%
(3mo)

Tissue Bread is a culinary trend originating from Seoul, South Korea, where ultra thin laminated bread layers are formed into a mille feu...

Buldak Ramen

246,000 vol/mo
345%
(5y)
0%
(1y)
-6%
(3mo)

Buldak Ramen is a Korean spicy chicken flavored instant noodle brand popularized by Samyang Foods under the Buldak category, known for it...

345%
(5y)
9%
(1y)
126%
(3mo)

Lesser Evil Snacks refers to a movement toward healthier, simpler ingredient snacks led by brands like Lesser Evil that emphasize clean l...

Tinned Fish

18,100 vol/mo
339%
(5y)
74%
(1y)
0%
(3mo)

Tinned Fish is a, long standing food category experiencing renewed mainstream interest due to sustainability concerns, culinary versatili...

CocoaVia

3,600 vol/mo
332%
(5y)
111%
(1y)
57%
(3mo)

CocoaVia is a branded cocoa flavanol supplement line developed by Mars, Incorporated, focused on promoting cardiovascular and cognitive h...

Dye Free Candy

6,600 vol/mo
332%
(5y)
-2%
(1y)
-7%
(3mo)

Dye Free Candy refers to confectionery products produced without artificial food colorings, using natural color sources like fruit and ve...