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Miracle Moo

3,600 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Miracle Moo is a bovine colostrum supplement brand marketed for gut health and immunity. It gained notable attention online, including so...

30-30-30

2,900 vol/mo
6957%
(5y)
9999%+
(1y)
9999%+
(3mo)

The 30 30 30 trend refers to a wellness routine popularized on social media that prescribes 30 grams of protein within 30 minutes of waki...

1789%
(5y)
9999%+
(1y)
148%
(3mo)

Himalayan Shilajit Resin is a traditional mineral rich substance derived from the Himalayan rocks, marketed widely as a dietary supplemen...

Colostrum Powder

9,900 vol/mo
594%
(5y)
-10%
(1y)
51%
(3mo)

Colostrum powder is a dietary supplement derived from the first milk produced after calving. It is marketed for immune support, gut healt...

Quadrobics

9,900 vol/mo
542%
(5y)
-23%
(1y)
56%
(3mo)

Quadrobics is a fitness trend that involves moving and running on all fours, claiming to provide a full body workout by engaging all four...

Armra

40,500 vol/mo
349%
(5y)
-36%
(1y)
-4%
(3mo)

Armra is a health and wellness brand focused on bovine colostrum based dietary supplements, gaining attention for claims around immune su...

Grounding Mat

49,500 vol/mo
341%
(5y)
-18%
(1y)
-6%
(3mo)

Grounding Mat is a consumer wellness product designed to connect users to the earth’s electrical charge, typically via a conductive mat...

325%
(5y)
-19%
(1y)
-4%
(3mo)

Psilocybin Gummies represent edible, psilocybin infused products designed for adult consumption, aligning with broader psychedelic assist...

Mewing

110,000 vol/mo
313%
(5y)
-67%
(1y)
5%
(3mo)

Mewing is a claim based oral posture practice asserting that maintaining correct tongue posture against the palate and nasal breathing ca...

Magnesium Spray

33,100 vol/mo
294%
(5y)
-13%
(1y)
1%
(3mo)

Magnesium spray refers to topical magnesium oil sprays used for transdermal supplementation, a wellness product category claiming quicker...

Lenire

3,600 vol/mo
279%
(5y)
5%
(1y)
2%
(3mo)

Lenire is a non invasive tinnitus relief device developed by Neuromod Devices that uses bimodal neuromodulation to reduce tinnitus sympto...

Truheight

22,200 vol/mo
270%
(5y)
-14%
(1y)
11%
(3mo)

TruHeight is a consumer health brand offering growth related vitamins and gummies marketed toward children and teens, with a presence acr...

233%
(5y)
31%
(1y)
94%
(3mo)

Thesis Supplements refers to a brand/category of nootropic dietary supplements marketed to support cognitive function, focus, and product...

Multimineral

260 vol/mo
229%
(5y)
12%
(1y)
81%
(3mo)

Multimineral refers to dietary supplements or formulations containing multiple minerals, marketed to support overall mineral intake and a...

Joyous Ketamine

4,400 vol/mo
215%
(5y)
-3%
(1y)
-1%
(3mo)

Joyous Ketamine is a telehealth based low dose ketamine therapy provider offering at home dosing plans and ongoing support for mental hea...

214%
(5y)
-21%
(1y)
70%
(3mo)

Sebaceous Filament is a dermatological term referring to tiny natural oil canal structures within pores, often discussed in skincare cont...

Boxing Machine

5,400 vol/mo
195%
(5y)
-18%
(1y)
-45%
(3mo)

Boxing Machine refers to the growing category of automated/weighing/punch tracking boxing training and arcade devices, including wall mou...

180%
(5y)
-19%
(1y)
40%
(3mo)

Sea Moss Supplements refer to dietary products made from sea moss (Irish moss), a type of red algae marketed for potential mineral conten...

BetterSleep

14,800 vol/mo
173%
(5y)
4%
(1y)
-3%
(3mo)

BetterSleep represents a, established trend in consumer wellness focused on improving sleep quality through digital tools, wearables, and...

Nooro

3,600 vol/mo
172%
(5y)
-76%
(1y)
-42%
(3mo)

Nooro is a health and wellness brand known for massager devices (notably foot and knee massagers) and related apps; it has established pr...

Eight Sleep

201,000 vol/mo
161%
(5y)
-13%
(1y)
2%
(3mo)

Eight Sleep is a company that offers a smart temperature regulated mattress system and related sleep tech products aimed at optimizing sl...

Breathing Trainer

1,900 vol/mo
160%
(5y)
-5%
(1y)
19%
(3mo)

Breathing trainer refers to devices and apps designed to guide, measure, and optimize breathwork for health, performance, and wellness. T...

Green Noise

60,500 vol/mo
159%
(5y)
11%
(1y)
6%
(3mo)

Green Noise is a recognized color noise concept in audio and wellness applications, describing a specific spectrum of ambient sound used ...

Muscimol

6,600 vol/mo
136%
(5y)
-36%
(1y)
3%
(3mo)

Muscimol is a potent GABA_A receptor agonist derived from Amanita muscaria. In contemporary discourse it appears in neuroscience and phar...

Ozempic

823,000 vol/mo
128%
(5y)
-25%
(1y)
0%
(3mo)

Ozempic is a brand name semaglutide diabetes medication that has become a widely discussed topic due to its associations with weight loss...

Knee Massager

9,900 vol/mo
120%
(5y)
23%
(1y)
-29%
(3mo)

Knee Massager is a consumer electronics/wellness category focusing on therapeutic kneecap and lower leg massage devices designed to relie...

118%
(5y)
22%
(1y)
39%
(3mo)

Functional mushrooms refer to edible mushrooms with purported health benefits beyond nutrition, such as lion's mane, reishi, chaga, and c...

Cold Plunge Tub

33,100 vol/mo
115%
(5y)
-11%
(1y)
-1%
(3mo)

Cold Plunge Tub is a wellness trend centered on immersing the body in cold water for short periods to boost recovery, mental clarity, and...

110%
(5y)
-61%
(1y)
9999%+
(3mo)

Amanita Muscaria Gummies are edible products incorporating the fly agaric mushroom (Amanita muscaria), characterized by reported psychoac...

108%
(5y)
-44%
(1y)
20%
(3mo)

Lion's Mane Powder refers to mushroom derived supplements (Hericium erinaceus) in powdered form used for cognitive support, mood, and ove...

Ceres Chill

14,800 vol/mo
106%
(5y)
-18%
(1y)
0%
(3mo)

Ceres Chill is a portable breast milk chiller and warmer accessory designed to keep pumped milk cold for extended periods and to simplify...

104%
(5y)
-3%
(1y)
21%
(3mo)

Lion's Mane Supplement is a popular nootropic/mind support supplement derived from the Hericium erinaceus mushroom, widely marketed for c...

Exscientia

1,000 vol/mo
103%
(5y)
9999%+
(1y)
92%
(3mo)

Exscientia is a, established company specializing in AI driven drug discovery and design, notable for pioneering automated medicinal chem...

Blue Lotus Oil

880 vol/mo
95%
(5y)
9999%+
(1y)
480%
(3mo)

Blue Lotus Oil refers to essential oil derived from the blue lotus (Nymphaea caerulea) and related extracts; it is marketed for aromatic,...

EMS Foot Massager

3,600 vol/mo
92%
(5y)
-20%
(1y)
118%
(3mo)

EMS Foot Massager is a consumer electronics category that combines electrical muscle stimulation technology with targeted foot massage fo...

Lung Detox Tea

3,600 vol/mo
90%
(5y)
9999%+
(1y)
150%
(3mo)

Lung Detox Tea is a product category and online trend featuring herbal teas marketed to support lung health and mucus clearance; it inclu...

Lung Detox

22,200 vol/mo
90%
(5y)
5%
(1y)
5%
(3mo)

Lung Detox is a wellness trend centered on the idea that lungs can be cleansed or rejuvenated through breathing practices, environment ma...

85%
(5y)
37%
(1y)
-10%
(3mo)

Men's Mental Health is a recognized and evolving topic focusing on the psychological well being of men, addressing stigma, access to care...

Dopamine Detox

22,200 vol/mo
84%
(5y)
-49%
(1y)
-5%
(3mo)

Dopamine detox is a concept referring to intentional period of reducing stimuli (like digital device use, instant gratification activitie...

Lion's Mane Tea

3,600 vol/mo
84%
(5y)
9999%+
(1y)
32%
(3mo)

Lion's Mane Tea is a beverage category featuring tea blends that incorporate the medicinal mushroom Hericium erinaceus (lion's mane). It ...

5Strands

1,900 vol/mo
78%
(5y)
9999%+
(1y)
45%
(3mo)

5Strands is a biotechnology company that provides genetic and microbiome based testing and analysis related to diet, nutrition, and healt...

Concert Earplugs

2,400 vol/mo
78%
(5y)
13%
(1y)
1%
(3mo)

Concert earplugs are specialized hearing protection designed for live music venues, offering targeted attenuation to protect hearing whil...

Mini Stepper

6,600 vol/mo
78%
(5y)
-29%
(1y)
53%
(3mo)

Mini Stepper is a compact, low impact exercise device used for cardio and lower body workouts. It is popular for home fitness due to its ...

Castor Oil

201,000 vol/mo
75%
(5y)
-15%
(1y)
11%
(3mo)

Castor oil is a longstanding natural ingredient trending due to renewed interest in DIY skincare, hair care, and holistic health routines...

L Lysine

74,000 vol/mo
72%
(5y)
-9%
(1y)
3%
(3mo)

L lysine is an essential amino acid used primarily as a feed additive to improve livestock growth and feed efficiency, with growing inter...

StretchLab

135,000 vol/mo
69%
(5y)
1%
(1y)
-4%
(3mo)

StretchLab is a wellness concept centered on assisted, practitioner guided stretching services across a network of studios. The trend emp...

Mullein

165,000 vol/mo
66%
(5y)
0%
(1y)
26%
(3mo)

Mullein is a flowering plant (Verbascum spp.) with a long history in herbal medicine that has gained renewed attention in natural health ...

Mucin

6,600 vol/mo
63%
(5y)
-18%
(1y)
17%
(3mo)

Mucin refers to a family of highly glycosylated proteins that form mucus, playing key roles in barrier function, lubrication, and cell si...

EMS Massager

720 vol/mo
62%
(5y)
3%
(1y)
70%
(3mo)

EMS Massager is a device category that uses electrical muscle stimulation to cause muscle contractions for massage, recovery, pain relief...

60%
(5y)
-25%
(1y)
-11%
(3mo)

Mushroom Elixir refers to beverages or tonics blending medicinal mushrooms (e.g., reishi, chaga, cordyceps) into elixirs marketed for imm...

Mullein Tea

74,000 vol/mo
55%
(5y)
3%
(1y)
45%
(3mo)

Mullein Tea is an herbal product made from the leaves of the mullein plant and has gained attention as a traditional remedy for respirato...

54%
(5y)
-25%
(1y)
-6%
(3mo)

The Ayurveda Experience represents a recognized real world trend in consumer interest in traditional Ayurvedic education, products, and w...

Hibiclens

135,000 vol/mo
53%
(5y)
-11%
(1y)
-1%
(3mo)

Hibiclens is a chlorhexidine gluconate antiseptic skin cleanser widely used in clinical and home settings to prevent infection and reduce...

Nutrafol

450,000 vol/mo
49%
(5y)
-1%
(1y)
-3%
(3mo)

Nutrafol is a line of botanically derived hair growth supplements and a recognizable brand within the hair health and nutraceutical space...

Helpsy

2,900 vol/mo
49%
(5y)
-2%
(1y)
34%
(3mo)

Helpsy is a textile recycling company that operates a platform connecting individuals, brands, retailers, and recyclers to collect and re...

Magnesium Taurate

27,100 vol/mo
46%
(5y)
22%
(1y)
27%
(3mo)

Magnesium taurate is a dietary supplement form combining magnesium with the amino acid taurine, marketed for potential benefits in suppor...

Shatavari

12,100 vol/mo
43%
(5y)
10%
(1y)
11%
(3mo)

Shatavari is a perennial Ayurvedic herb (Asparagus racemosus) used for female health, immunity, and digestive support; rising interest in...

Stimming

60,500 vol/mo
40%
(5y)
-6%
(1y)
-1%
(3mo)

Stimming refers to self stimulatory behaviors commonly observed in autistic individuals, such as repetitive rocking, hand flapping, or re...

40%
(5y)
30%
(1y)
687%
(3mo)

Eikon Therapeutics is a biotechnology company that focuses on live cell imaging and programmable cellular assays to accelerate drug disco...

THC-P

27,100 vol/mo
39%
(5y)
6%
(1y)
-11%
(3mo)

THC P is a highly potent cannabinoid identified in recent years as a heavier acting analog of THC. It has entered niche consumer markets ...

Cycle Syncing

9,900 vol/mo
37%
(5y)
-1%
(1y)
15%
(3mo)

Cycle syncing is a wellness and feminine health trend urging people to align diet, exercise, and lifestyle with the phases of the menstru...

Saalt

8,100 vol/mo
33%
(5y)
-14%
(1y)
0%
(3mo)

Saalt is a menstrual care brand known for its reusable menstrual products, including cups and accessories, gaining attention for sustaina...

Slippery Elm Bark

8,100 vol/mo
33%
(5y)
-11%
(1y)
10%
(3mo)

Slippery Elm Bark is a traditional herbal remedy derived from Ulmus rubra and other elm species, used mainly for soothing mucous membrane...

Pelvic Wand

8,100 vol/mo
30%
(5y)
31%
(1y)
4%
(3mo)

Pelvic wand is a category of pelvic floor therapy devices (often silicone or medical grade wands) used for internal or external pelvic ma...

Microdose Mushroom

18,100 vol/mo
28%
(5y)
-13%
(1y)
0%
(3mo)

Microdose Mushroom refers to the practice of consuming very small, sub perceptual amounts of psilocybin containing mushrooms to potential...

Mushroom Microdose

18,100 vol/mo
28%
(5y)
-15%
(1y)
-10%
(3mo)

Mushroom microdose refers to the practice of taking sub perceptual amounts of psychedelic mushrooms, typically psilocybin containing, to ...

Prehab

3,600 vol/mo
27%
(5y)
1%
(1y)
14%
(3mo)

Prehab refers to preoperative rehabilitation and optimization programs designed to improve patients' physical and mental readiness before...

Psilocin

14,800 vol/mo
27%
(5y)
28%
(1y)
20%
(3mo)

Psilocin is a naturally occurring tryptamine psychedelic compound produced in certain mushrooms and is a primary active metabolite of psi...

27%
(5y)
1%
(1y)
-1%
(3mo)

Forefront Dermatology is a network of dermatology practices offering medical and cosmetic skin care services across multiple clinics in t...

Binoid

22,200 vol/mo
25%
(5y)
12%
(1y)
29%
(3mo)

Binoid is a consumer brand focused on hemp derived cannabinoids, including CBD and related products, operating in the expanding U.S. hemp...

Douche Bag

60,500 vol/mo
25%
(5y)
-11%
(1y)
3%
(3mo)

Douche bag is a slang term used to describe an obnoxious or contemptible person, commonly appearing in popular culture, media, and casual...

24%
(5y)
13%
(1y)
24%
(3mo)

Niacinamide Drops refer to topical niacinamide based serums or drops used for skin benefits such as reducing redness, minimizing pores, a...

Lion's Mane Mushroom

110,000 vol/mo
23%
(5y)
-21%
(1y)
4%
(3mo)

Lion's Mane Mushroom is a, established mushroom species used as a functional food and dietary supplement, widely associated with cognitiv...

Trainerize

18,100 vol/mo
23%
(5y)
5%
(1y)
24%
(3mo)

Trainerize is a, ongoing digital platform enabling fitness professionals to manage client programs, communication, and billing, reflectin...

LifeStance Health

90,500 vol/mo
22%
(5y)
1%
(1y)
13%
(3mo)

LifeStance Health is a national network providing outpatient mental health services, including therapy and psychiatry, reflecting growing...

Primal Harvest

9,900 vol/mo
22%
(5y)
-6%
(1y)
30%
(3mo)

Primal Harvest is a consumer wellness brand known for selling dietary supplements such as collagen powders, sleep aids, multivitamins, an...

EVALI

12,100 vol/mo
21%
(5y)
11%
(1y)
-3%
(3mo)

EVALI (e cigarette or vaping product use associated lung injury) is a public health concern that peaked in 2019–2020, driving regulator...

Canna River

5,400 vol/mo
20%
(5y)
-16%
(1y)
-19%
(3mo)

Canna River is a hemp/CBD wellness brand offering broad spectrum and full spectrum hemp derived products, including gummies, tinctures, a...

Metformin

550,000 vol/mo
19%
(5y)
0%
(1y)
8%
(3mo)

Metformin is a widely used oral diabetes medication that has gained notable attention beyond glycemic control due to research into potent...

Ab Roller Wheel

4,400 vol/mo
19%
(5y)
26%
(1y)
50%
(3mo)

Ab Roller Wheel is a compact fitness device used for core and abdominal exercises, widely recognized as a consumer fitness tool with vari...

Victim Mentality

12,100 vol/mo
19%
(5y)
-8%
(1y)
-2%
(3mo)

Welly

8,100 vol/mo
18%
(5y)
-3%
(1y)
-3%
(3mo)

Welly is a consumer brand known for design forward, colorful first aid products and personal care items, reflecting a trend toward more a...

Grip Strengthener

27,100 vol/mo
16%
(5y)
-3%
(1y)
7%
(3mo)

Grip Strengthener refers to devices and methods used to increase hand and forearm strength, popular in fitness, rehabilitation, and athle...

TheraFace Pro

5,400 vol/mo
15%
(5y)
58%
(1y)
-29%
(3mo)

TheraFace Pro is a at home facial device produced by Therabody that combines microcurrent, facial heat therapy, red light therapy, and ot...

15%
(5y)
-6%
(1y)
15%
(3mo)

Psilocybin chocolate is a product category that blends psilocybin rich mushrooms with chocolate to deliver psychedelic experiences in a e...

Derma Rollers

60,500 vol/mo
14%
(5y)
-1%
(1y)
6%
(3mo)

Derma rollers are microneedling devices used to stimulate collagen production and improve skin texture, gaining attention for at home ski...

Myelocytes

8,100 vol/mo
14%
(5y)
-2%
(1y)
-21%
(3mo)

Myelocytes are immature granulocyte precursors in hematopoiesis. In a trending context, discussions focus on hematologic health, bone mar...

Ice Barrel

4,400 vol/mo
13%
(5y)
17%
(1y)
57%
(3mo)

Ice Barrel is a product a compact, barrel shaped cold plunge tub used for cold immersion therapy and wellness routines. It gained attenti...

Cannabist

450,000 vol/mo
13%
(5y)
-22%
(1y)
-5%
(3mo)

The Cannabist is a cannabis focused news and media brand that originated as a dedicated section of The Denver Post, providing coverage of...

12%
(5y)
42%
(1y)
23%
(3mo)

Quercetin supplements are real dietary supplements derived from the quercetin flavonoid and used for its antioxidant and anti inflammator...