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Discover Trends in Drinks

We surface rapidly growing trends in Drinks before they take off.

Pistachio Milk

12,100 vol/mo
128%
(5y)
24%
(1y)
51%
(3mo)

Pistachio milk is a rising plant based dairy alternative made from pistachio nuts, gaining attention as a niche but expanding non dairy b...

Pink Matcha

1,900 vol/mo
123%
(5y)
91%
(1y)
50%
(3mo)

Pink Matcha is a consumer trend centered on beverages and foods colored with pink hued matcha or beet derived pigments, blending traditio...

THC Lemonade

1,000 vol/mo
111%
(5y)
43%
(1y)
13%
(3mo)

THC Lemonade is a cannabis infused beverage trend combining citrus flavored lemonade with tetrahydrocannabinol (THC) to create ready to c...

Odyssey Elixir

2,400 vol/mo
99%
(5y)
179%
(1y)
0%
(3mo)

Odyssey Elixir is a sparkling functional beverage line launched by Odyssey Wellness, combining mushroom extracts (e.g., Lion’s Mane, Co...

Live Rosin

14,800 vol/mo
97%
(5y)
27%
(1y)
3%
(3mo)

Live rosin is a solventless cannabis concentrate made by applying heat and pressure to freshly frozen cannabis to extract aromatic oils. ...

Vitamin Coffee

590 vol/mo
89%
(5y)
113%
(1y)
52%
(3mo)

Vitamin Coffee is a, growing niche where coffee products are fortified with vitamins and minerals to deliver a functional, energy enhanci...

Mocktails

90,500 vol/mo
82%
(5y)
4%
(1y)
8%
(3mo)

Mocktails are non alcoholic beverages crafted to mimic or substitute cocktails, gaining traction as consumers seek flavorful, sophisticat...

Turmeric Time

140 vol/mo
82%
(5y)
91%
(1y)
46%
(3mo)

Turmeric Time is a consumer wellness trend centered on turmeric based products (notably beverages and skincare aids) gaining traction as ...

Glass Straw

14,800 vol/mo
79%
(5y)
35%
(1y)
-17%
(3mo)

Glass Straw is a, established reusable straw option made from borosilicate glass, marketed as an eco friendly alternative to disposable p...

Turmeric Coffee

1,900 vol/mo
77%
(5y)
-29%
(1y)
18%
(3mo)

Turmeric Coffee is a beverage trend that combines turmeric, typically in powder form, with coffee to create a spiced, antioxidant rich dr...

Lactose-free Milk

165,000 vol/mo
75%
(5y)
78%
(1y)
30%
(3mo)

Lactose free Milk is a, well established dairy category featuring milk that's treated with lactase to reduce or eliminate lactose, allowi...

Bustelo

8,100 vol/mo
71%
(5y)
4%
(1y)
0%
(3mo)

Bustelo refers to Cafe Bustelo, a well established coffee brand known for its espresso style coffee products popular in the United States...

Remedy Drinks

1,300 vol/mo
70%
(5y)
51%
(1y)
54%
(3mo)

Remedy Drinks is a consumer beverage brand known for probiotic drinks such as kombucha and other wellness beverages, operating in the fun...

Protein Water

27,100 vol/mo
69%
(5y)
56%
(1y)
33%
(3mo)

Protein Water is a category of beverages that combines hydration with added protein, marketed to support satiety, muscle maintenance, and...

Robusta Coffee

6,600 vol/mo
69%
(5y)
75%
(1y)
19%
(3mo)

Robusta Coffee is a coffee species (Coffea robusta) known for higher caffeine content and a stronger, more bitter flavor; it plays a key ...

Ritual Zero Proof

9,900 vol/mo
68%
(5y)
-26%
(1y)
44%
(3mo)

Ritual Zero Proof is a leading brand in the growing non alcoholic (NA) spirits category, offering NA versions of tequila, whiskey, gin, a...

68%
(5y)
120%
(1y)
63%
(3mo)

Probiotic Coffee is a health forward beverage trend that combines coffee with live probiotic cultures or probiotic enhanced additives to ...

Monster Beverage

2,900 vol/mo
67%
(5y)
122%
(1y)
59%
(3mo)

Monster Beverage Corporation is a leading player in the global energy drinks market, known for its Monster energy brand and strategic dis...

CLEAN CAUSE

1,600 vol/mo
65%
(5y)
43%
(1y)
28%
(3mo)

Clean Cause is a social enterprise coffee brand known for dedicating profits to addiction recovery initiatives and other charitable efforts.

Primo Water

165,000 vol/mo
63%
(5y)
61%
(1y)
13%
(3mo)

Primo Water Corporation is a player in the water purification and delivery industry, focusing on bottled water, filtration systems, and r...

Hop Wtr

27,100 vol/mo
62%
(5y)
-26%
(1y)
21%
(3mo)

Hop Wtr is a beverage brand offering hop infused, non alcoholic sparkling water designed to deliver beer like aroma and mouthfeel without...