Discover Trends in Drinks
We surface rapidly growing trends in Drinks before they take off.
Shilajit Honey
Shilajit Honey is a nutraceutical product concept that combines shilajit resin with honey, promoted in wellness and Ayurvedic circles for...
Delta 9 Drinks
Delta 9 Drinks is a brand offering cannabis infused beverages, reflecting the growing consumer interest in cannabinoid enhanced drinks an...
Wynk Seltzer
Wynk Seltzer is a cannabis/THC infused seltzer brand that has gained traction nationwide in the U.S. as part of the broader cannabis beve...
THC Beverage
THC Beverage refers to beverages infused with delta 9 tetrahydrocannabinol (THC), produced by cannabis companies and sold where legally p...
Santa Cruz Paleo Electrolytes
7 Brew
7 Brew is a regional drive thru coffee chain known for its bold flavor profile and fast, highly branded service model. The trend centers ...
Qamaria Yemeni Coffee
Crescent 9 Seltzer
Crescent 9 Seltzer is a THC infused seltzer brand launched by Crescent Canna (New Orleans area) that has achieved notable distribution an...
Pop & Bottle
Pop & Bottle is a consumer beverage brand known for its ready to drink almond and oat milk lattes and a line of coffee concentrates, gain...
Mushroom Hot Chocolate
Mushroom hot chocolate combines traditional hot cocoa with edible mushrooms (adaptogens like reishi, chaga, lion’s mane, cordyceps) to ...
Clarified Cocktail
Clarified Cocktail is a trend where classic cocktails are clarified using techniques such as milk or dairy clarification, agar, or gelati...
Soursop Bitters
Soursop Bitters is a niche botanical cocktail ingredient blending the soursop fruit with bitter botanical profiles to create a tropical f...
Yemeni Coffee
Yemeni Coffee refers to coffee beans originating from Yemen, including historic varieties like Mocha, which have seen renewed interest in...
Einspanner
Einspänner refers to a traditional Viennese coffee beverage espresso topped with whipped cream and served in a glass. It also denotes a ...
Orange Matcha
Orange Matcha is a product concept featuring matcha tea infused or paired with orange flavors, appearing in beverages, desserts, and well...
Coconut Water Coffee
Coconut Water Coffee is a niche beverage trend that blends coconut water with coffee to create a lighter, potentially lower calorie caffe...
Prebiotic Soda
Prebiotic Soda is a beverage category that combines traditional carbonated sodas with prebiotic fibers and ingredients intended to suppor...
The Zero Proof
Birch Juice
Birch juice (birch sap/water) is experiencing renewed consumer interest as a natural, low sugar, functional beverage and ingredient, with...
Magic Mind Drink
Magic Mind Drink is a beverage marketed as a nootropic that combines caffeine with adaptogens and brain boosting ingredients, positioned ...
Strawberry Matcha
Strawberry Matcha is a flavor trend combining strawberry flavors with matcha green tea, fueling beverage and dessert innovations across c...
Ashwagandha Coffee
Ashwagandha Coffee is a beverage trend that combines coffee with the adaptogenic herb ashwagandha, marketed to support stress resilience,...
Bacteria Drinks
Bacteria Drinks are probiotic beverages containing live beneficial bacteria or fermentation cultures to support gut health, with brands l...
Hydration Mix
Hydration mix refers to powdered or ready to mix electrolyte beverages designed to replenish fluids, electrolytes, and sometimes energy, ...
Culture Pop Soda
Culture Pop Soda is a probiotic, craft style soda brand that blends real fruit juice and live cultures with natural flavors, positioning ...
THC Soda
THC Soda is a cannabis infused beverage category featuring carbonated drinks that include tetrahydrocannabinol (THC). The trend aligns wi...
Cinnamon Clove Tea
Cinnamon Clove Tea is a spice forward beverage popular in colder seasons and festive periods, valued for its warming aroma, comforting ta...
Carbliss
Carbliss is a fast growing premium ready to drink RTD cocktail brand known for zero carbs, zero sugar, and 100 calories per can, with rap...
Mushroom Creamer
Mushroom Creamer is a consumer product category that blends functional mushrooms (such as chaga, reishi, lion’s mane, and cordyceps) wi...
Protein Soda
Protein Soda is a beverage trend combining protein enrichment with sparkling soda, aiming to provide a low calorie, satiating option that...